Research Methodology – E-Health Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the E-Health Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the E-Health Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share:
- Current user base of e-health services
- Rate of adoption of e-health technologies and solutions
- Type and range of services offered
- Investments in e-health sector
- Government policies and regulations supporting e-health
- Geographical reach of the market
- Number of healthcare providers adopting e-health services
- Technological advancements and innovation in the e-health sector
- Market penetration of e-health solutions
- Competitor activities, market strategies, and market share
Key Market Indicators:
- Total revenues from the e-health market
- Number of active e-health service providers
- Investment in the e-health sector
- Growth rate of user base
- Adoption rate of e-health services amongst healthcare providers
- Rate of tech advancements in the e-health sector
- Patient satisfaction rates with e-health services
- Integrations, partnerships, or collaborations involving e-health companies
- Government support and regulatory landscape for e-health
Growth Trends:
- Shift towards telemedicine and telehealth services due to COVID-19 pandemic
- Increased integration of Artificial Intelligence (AI) and Internet of Things (IoT) in e-health solutions
- Growth in adoption of electronic health records systems
- Increase in healthcare IT spending
- Rise in mobile and wireless technologies in healthcare
- Growth of patient engagement solutions
- Increase in cloud-based healthcare systems
- Evolution of big data in healthcare
- Emergence of personal health record systems
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the E-Health Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the E-Health Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights