Research Methodology – Healthcare Artificial Intelligence (AI) Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Healthcare Artificial Intelligence (AI) Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Healthcare Artificial Intelligence (AI) Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- Current and historical market size of the industry on regional, national, and global levels.
- Revenue generated by key players in the healthcare AI market.
- Investment in research and development in the field of artificial intelligence in healthcare.
- The growth rate of the healthcare industry and its spending on artificial intelligence.
- Growth in the number of healthcare facilities adopting AI technologies.
- The range of applications of AI in healthcare.
- Market trends, strategies, and growth patterns of key players.
2 Key Market Indicators
- Rate of adoption of AI among healthcare providers.
- The spending of healthcare organizations on AI technologies.
- Number of AI-based startups in the healthcare industry.
- Growth and investment of market share in AI by the health tech industry.
- Projected growth rate of the healthcare AI market.
- Global healthcare expenditure and share of AI.
3 Growth Trends
- Increasing demand for AI tools in the diagnosis and treatment process.
- Increasing application of AI in personalized medicine and patient care.
- Growth in the use of AI for data management in healthcare.
- Increased partnerships between healthcare providers and AI technology companies.
- Innovation and advancements in AI-based healthcare technologies.
- Increase in government initiatives towards the application of AI in healthcare.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Healthcare Artificial Intelligence (AI) Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Healthcare Artificial Intelligence (AI) Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights