Research Methodology – Vehicle-To-Grid (V2G) Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Vehicle-To-Grid (V2G) Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Vehicle-To-Grid (V2G) Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- The existing number of vehicles that can supply power back to the grid.
- The rate at which new electricity-supporting vehicles are being manufactured.
- The capacity of each vehicle's battery to provide energy to the grid.
- The total number of hours these vehicles are plugged into the grid.
- The market penetration rate of electric vehicles.
- Existing infrastructure that supports V2G technology.
- Government policies and regulations involving V2G technology.
- The ongoing and future investments in the V2G industry.
- The cost of implementing V2G technology.
Key Market Indicators
- The growth rate of the electric vehicle market.
- The level of awareness and acceptance of V2G technology.
- The rate of technological advancements in V2G.
- Policies and incentives provided by governments to encourage V2G.
- The involvement of major vehicle manufacturers in developing V2G technology.
- Current and anticipated electricity demand-supply dynamics.
- Rate of investments and returns in the V2G sector.
Growth Trends
- Growth in adoption of electric vehicles globally.
- Increasing interest of vehicle manufacturers in V2G technology.
- Advancements in V2G technology contributing to improved grid reliability and financial benefits.
- Increasing reliance on renewable energy sources which encourages the use of V2G to balance grid operations.
- Increased funding and investments in the V2G sector.
- Greater integration of V2G systems with renewable energy resources.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Vehicle-To-Grid (V2G) Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Vehicle-To-Grid (V2G) Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights