Research Methodology – Medical Tourism Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Medical Tourism Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Medical Tourism Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- Number of patients traveling abroad for treatment
- Revenue generated from medical treatments and procedures
- Cost of procedures in different countries
- Types of treatments and surgeries preferred by patients
- Number of healthcare facilities contributing to medical tourism
- Growth rate of medical tourism in different regions
- Regulations and policies impacting the medical tourism market
- Insurance coverage and its impact on the medical tourism market
Key Market Indicators
- Global medical tourism market size and compound annual growth rate (CAGR)
- Country-wise market revenue
- Procedure-wise revenue breakdown
- Patient origin and destination statistics
- Market size by treatment type: Cosmetic, Dental, Cardiovascular, Orthopedics, Fertility etc.
- Impact of COVID-19 on the medical tourism market
Growth Trends
- Rising demand for high-quality and cost-effective medical treatment
- Growth in the number of accredited healthcare facilities
- Surge in medical tourism due to advancements in healthcare technology
- Increasing adoption of digital health and telemedicine
- Growth in the demand for cosmetic and fertility treatments
- Rising trend of cross-border partnerships between healthcare providers
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Medical Tourism Market. Key inputs include:
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Medical Tourism Market
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights
Available for purchase with detailed segment data, forecasts, and regional insights.
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