Research Methodology – Cellular IoT Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Cellular IoT Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Cellular IoT Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- Total number of connected devices using cellular IoT technologies
- The available market in terms of potential customers and users
- The number of companies providing cellular IoT services and their revenue
- Existing and upcoming technologies and solutions in the cellular IoT market
- Geographical reach and distribution of the cellular IoT market
- Investments in cellular IoT,
- Regulatory policies impacting the market
- Growth and development of related digital technologies like big data, cloud, AI, etc.
Key Market Indicators
- Industry Growth Rate
- Market Concentration Ratio
- Market Share by Companies
- Total Addressable Market (TAM)
- Serviceable Available Market (SAM)
- Serviceable Obtainable Market (SOM)
- Investment Trends in Cellular IoT technologies
- Government regulations and policies related to IoT and cellular technologies
Growth Trends
- Increasing adoption of cellular IoT in various industries like manufacturing, healthcare, automotive, etc.
- Advancements in technologies like 5G, NB-IoT, LTE-M which is boosting cellular IoT
- Growth in consumer electronics market and increasing demand for smart devices
- Initiatives towards smart city and modern agriculture are fueling the market growth
- Increasing strategic collaborations between IoT companies, telecom companies, and cloud service provides
- Increasing demand for real-time tracking and monitoring solutions
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Cellular IoT Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Cellular IoT Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights