North America Functional Food Market Size & Outlook, 2025-2031
North America Functional Food Market Size
According to Straits Research analysis, the North America Functional Food Market was valued at USD 81274.36 Million in 2024 and is projected to reach USD 117924.47 Million by 2031, expanding at a CAGR of 5.5% during the forecast period. This growth is primarily driven by high awareness about health and wellness among consumers, coupled with technology-driven advancements in food processing and fortification. Industries like agriculture and food processing are seeing a surge in demand for functional food. Key drivers in the market include product innovations, the aggressive marketing strategies of manufacturers, the increased export potential, along with increased spending capacity. Trends such as green production and sustainability are also opening new avenues for market expansion. Given the strides in innovation and its dedication to sustainable practices, North America is setting a strong foothold in the global functional food market.
Source: Straits Research Analysis Company Publications, Primary Interviews.
North America Functional Food Market Highlights
- Powder represented the largest share of the Types market in terms of size in 2024.
- Among the Types segments, Liquid is forecasted to achieve the highest growth and remain the most lucrative through the forecast period.
- In 2024, North America contributed 24.01% to the overall global functional food market size.
- By 2031, United States is anticipated to dominate the global market based on market size.
- Canada is expected to witness the fastest growth within North America, attaining USD 24106 Million by 2031.
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Report Summary
| Report Scope | Details |
|---|---|
| Base Year for Study | 2024 |
| Study Period | 2021-2031 |
| Historical Period | 2021-2023 |
| Forecast Period | 2025-2031 |
| Market Size In 2024 | USD 81274.36 Million |
| Market Size In 2031 | USD 117924.47 Million |
| Largest segment | Powder |
| Fastest segment | Liquid |
| Units | Revenue in USD Million |
| CAGR | 5.5% (2025-2031) |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends |
North America Functional Food Market Share By Types
Segmentation Covered
| Segments | Sub Segments |
|---|---|
| Country |
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| Types |
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| By Product |
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| By Applications |
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North America Functional Food Market By Country 2031
Source: Straits Research Analysis Company Publications, Primary Interviews.
North America Functional Food Market By Types 2031
Source: Straits Research Analysis Company Publications, Primary Interviews.
North America Functional Food Market By By Product 2031
Source: Straits Research Analysis Company Publications, Primary Interviews.
North America Functional Food Market By By Applications 2031
Source: Straits Research Analysis Company Publications, Primary Interviews.
