Home Financial Services & Insurance Australia Gift Cards Market Size, Share | Growth Analysis By [2030]

Australia Gift Cards Market Size & Outlook, 2025-2030

Australia Gift Cards Market Size

According to Straits Research analysis, the Australia Gift Cards Market was valued at USD 26.15 Billion in 2024 and is projected to reach USD 65.38 Billion by 2030, expanding at a CAGR of 16.3% during the forecast period. The primary industries fueling demand include retail, e-commerce, and hospitality, with gift cards becoming ever more popular as promotional tools and employee incentives. Key drivers include high-speed internet penetration, increasing smartphone usage, and a strong consumer preference for gift cards. More industries are recognising the advantage of gift cards in customer retention and engagement. Technological advancement, in particular, digital gift cards and sustainable practices, opens up a wealth of possibilities offering unique growth opportunities in this market. Australia's gift cards market displays a strong potential for export, underscoring the country's commitment to cement its position as a global leader in this sector.

Australia Gift Cards Market Highlights

  • In 2024, Open-loop Card accounted for the highest share of the Card Type market size.
  • During the forecast period, Closed-loop Card is set to register the highest growth, making it the most lucrative Card Type segment.
  • In 2024, Australia represented 2.17% of the overall global gift cards market size.
  • United States is projected to lead the global gift cards market size by 2030.
  • Across Asia Pacific, China is anticipated to hold the dominant position in market by 2030.
  • India is forecasted to expand at the fastest pace in Asia Pacific, attaining USD 2354.6 Billion by 2030.

Australia Gift Cards Market Revenue Share 2024

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Report Summary

Report Scope Details
Base Year for Study 2024
Study Period 2021-2030
Historical Period 2021-2023
Forecast Period 2025-2030
Market Size In 2024 USD 26.15 Billion
Market Size In 2030 USD 65.38 Billion
Largest segment Open-loop Card
Fastest segment Closed-loop Card
Units Revenue in USD Billion
CAGR 16.3% (2025-2030)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends

Australia Gift Cards Market Share By Card Type

Segmentation Covered

Segments Sub Segments
Card Type
  1. Open-loop Card
  2. Closed-loop Card
End-User
  1. B2B
  2. B2C
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