Australia Gift Cards Market Size
According to Straits Research analysis, the Australia Gift Cards Market was valued at USD 26.15 Billion in 2024 and is projected to reach USD 65.38 Billion by 2030, expanding at a CAGR of 16.3% during the forecast period. The primary industries fueling demand include retail, e-commerce, and hospitality, with gift cards becoming ever more popular as promotional tools and employee incentives. Key drivers include high-speed internet penetration, increasing smartphone usage, and a strong consumer preference for gift cards. More industries are recognising the advantage of gift cards in customer retention and engagement. Technological advancement, in particular, digital gift cards and sustainable practices, opens up a wealth of possibilities offering unique growth opportunities in this market. Australia's gift cards market displays a strong potential for export, underscoring the country's commitment to cement its position as a global leader in this sector.
Source: Straits Research Analysis Company Publications, Primary Interviews.
Australia Gift Cards Market Highlights
- In 2024, Open-loop Card accounted for the highest share of the Card Type market size.
- During the forecast period, Closed-loop Card is set to register the highest growth, making it the most lucrative Card Type segment.
- In 2024, Australia represented 2.17% of the overall global gift cards market size.
- United States is projected to lead the global gift cards market size by 2030.
- Across Asia Pacific, China is anticipated to hold the dominant position in market by 2030.
- India is forecasted to expand at the fastest pace in Asia Pacific, attaining USD 2354.6 Billion by 2030.
Australia Gift Cards Market Revenue Share 2024
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Report Summary
| Report Scope |
Details |
| Base Year for Study |
2024 |
| Study Period |
2021-2030 |
| Historical Period |
2021-2023 |
| Forecast Period |
2025-2030 |
| Market Size In 2024 |
USD 26.15 Billion |
| Market Size In 2030 |
USD 65.38 Billion |
| Largest segment |
Open-loop Card |
| Fastest segment |
Closed-loop Card |
| Units |
Revenue in USD Billion |
| CAGR |
16.3% (2025-2030) |
| Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends |
Australia Gift Cards Market Share By Card Type
Segmentation Covered
| Segments |
Sub Segments |
| Card Type |
- Open-loop Card
- Closed-loop Card
|
| End-User |
- B2B
- B2C
|
Australia Gift Cards Market By Card Type 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.
Australia Gift Cards Market By End-User 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.