Japan Gift Cards Market Size
According to Straits Research analysis, the Japan Gift Cards Market was valued at USD 46.44 Billion in 2024 and is projected to reach USD 107.62 Billion by 2030, expanding at a CAGR of 14.8% during the forecast period. This growth is primarily attributed to their extensive usage in sectors like retail, hospitality, and e-commerce, driven by the convenience and flexibility they offer to consumers. The rising popularity of digital gift cards, encompassing benefits of cashless transactions and technological advancements, is augmenting the demand. Further, the trend of personalized gifting and incorporation of eco-friendly materials for physical cards elucidates green production and sustainability. Japan is leveraging these evolving trends and economic platforms, positioning itself for a massive leap in the global gift cards domain. This trajectory signals an influential role for Japan in shaping the future of the global gift cards market.
Source: Straits Research Analysis Company Publications, Primary Interviews.
Japan Gift Cards Market Highlights
- Within the Card Type category, Open-loop Card dominated in 2024 in terms of market size contribution.
- Over the forecast period, Closed-loop Card is forecasted to deliver the fastest growth, positioning it as the most lucrative Card Type segment.
- In 2024, Japan accounted for 3.85% of the global gift cards market size.
- By 2030, United States is expected to lead the global gift cards market in terms of market size.
- Within Asia Pacific, China is projected to dominate the regional gift cards market size by 2030.
- India is identified as the fastest-growing market in Asia Pacific, anticipated to reach USD 2354.6 Billion by 2030.
Japan Gift Cards Market Revenue Share 2024
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Report Summary
| Report Scope |
Details |
| Base Year for Study |
2024 |
| Study Period |
2021-2030 |
| Historical Period |
2021-2023 |
| Forecast Period |
2025-2030 |
| Market Size In 2024 |
USD 46.44 Billion |
| Market Size In 2030 |
USD 107.62 Billion |
| Largest segment |
Open-loop Card |
| Fastest segment |
Closed-loop Card |
| Units |
Revenue in USD Billion |
| CAGR |
14.8% (2025-2030) |
| Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends |
Japan Gift Cards Market Share By Card Type
Segmentation Covered
| Segments |
Sub Segments |
| Card Type |
- Open-loop Card
- Closed-loop Card
|
| End-User |
- B2B
- B2C
|
Japan Gift Cards Market By Card Type 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.
Japan Gift Cards Market By End-User 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.