Middle East And Africa Gift Cards Market Size & Outlook, 2025-2030
Middle East And Africa Gift Cards Market Size
According to Straits Research analysis, the Middle East and Africa Gift Cards Market was valued at USD 88 Billion in 2024 and is projected to reach USD 208.41 Billion by 2030, expanding at a CAGR of 15.3% during the forecast period. The market growth is driven largely by the retail, hospitality and telecommunications industries, who use these cards as a strategic marketing tool to enhance brand awareness and customer loyalty. Key players are focusing on digitizing their offerings, leveraging technological advancements. Additionally, the relatively untapped online sales channels present tremendous export opportunities. Lower production costs and greener procedures add to the market's attractiveness. As the region digitizes rapidly, it is well-positioned to use this trend to its advantage, potentially becoming a prominent contender in the global gift cards market.
Source: Straits Research Analysis Company Publications, Primary Interviews.
Middle East And Africa Gift Cards Market Highlights
- By segment, Open-loop Card was the leading Card Type in terms of market size in 2024.
- Closed-loop Card is expected to be the most lucrative Card Type segment, exhibiting the fastest growth throughout the forecast period.
- In 2024, Middle East And Africa accounted for 7.29% of the global gift cards market size.
- By 2030, United States is projected to lead the global market in terms of market size.
- GCC is projected to emerge as the fastest-growing market in Middle East And Africa, reaching USD 525.83 Billion by 2030.
Middle East And Africa Gift Cards Market Revenue Share 2024
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Report Summary
| Report Scope | Details |
|---|---|
| Base Year for Study | 2024 |
| Study Period | 2021-2030 |
| Historical Period | 2021-2023 |
| Forecast Period | 2025-2030 |
| Market Size In 2024 | USD 88 Billion |
| Market Size In 2030 | USD 208.41 Billion |
| Largest segment | Open-loop Card |
| Fastest segment | Closed-loop Card |
| Units | Revenue in USD Billion |
| CAGR | 15.3% (2025-2030) |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends |
Middle East And Africa Gift Cards Market Share By Card Type
Segmentation Covered
| Segments | Sub Segments |
|---|---|
| Country |
|
| Card Type |
|
| End-User |
|
Middle East And Africa Gift Cards Market By Country 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.
Middle East And Africa Gift Cards Market By Card Type 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.
Middle East And Africa Gift Cards Market By End-User 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.
