Brazil Gift Cards Market Size
According to Straits Research analysis, the Brazil Gift Cards Market was valued at USD 5.53 Billion in 2024 and is projected to reach USD 14.06 Billion by 2030, expanding at a CAGR of 17.2% during the forecast period. The primary drivers for this growth stem from sectors such as hospitality, retail, and e-commerce, as they increasingly use gift cards for customer engagement and retention. Additionally, corporate sectors contribute to demand through employee rewards and incentive programs. Adoption of advanced technologies providing digital and mobile gift cards represent an emerging trend within the sector. The shift towards green production and sustainability has offered opportunities for the recyclability of physical gift cards. Brazil, with its growing digital savvy population and strong economic performance, is poised for an ascending trajectory in the global gift cards market.
Source: Straits Research Analysis Company Publications, Primary Interviews.
Brazil Gift Cards Market Highlights
- In 2024, Open-loop Card accounted for the highest share of the Card Type market size.
- During the forecast period, Closed-loop Card is set to register the highest growth, making it the most lucrative Card Type segment.
- Brazil accounted for 0.46% of the global gift cards market size in 2024.
- By 2030, United States is expected to remain the top global market in terms of size.
- Within Latin America, Rest of Latin America is forecasted to dominate the regional gift cards market size by 2030.
- Mexico will be the fastest-growing market in Latin America, projected to achieve USD 627.02 Billion by 2030.
Brazil Gift Cards Market Revenue Share 2024
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Report Summary
| Report Scope |
Details |
| Base Year for Study |
2024 |
| Study Period |
2021-2030 |
| Historical Period |
2021-2023 |
| Forecast Period |
2025-2030 |
| Market Size In 2024 |
USD 5.53 Billion |
| Market Size In 2030 |
USD 14.06 Billion |
| Largest segment |
Open-loop Card |
| Fastest segment |
Closed-loop Card |
| Units |
Revenue in USD Billion |
| CAGR |
17.2% (2025-2030) |
| Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends |
Brazil Gift Cards Market Share By Card Type
Segmentation Covered
| Segments |
Sub Segments |
| Card Type |
- Open-loop Card
- Closed-loop Card
|
| End-User |
- B2B
- B2C
|
Brazil Gift Cards Market By Card Type 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.
Brazil Gift Cards Market By End-User 2030
Source: Straits Research Analysis Company Publications, Primary Interviews.